Do you have a specific problem or issue in the field of digital customer interaction? Who knows, maybe you’ll have something to do with the information in our white papers.
GRAND INNOVATION PLANS? START SMALL!
Digital customer journey without friction
Another innovation session. Many ideas, directions and insights have been captured. The latest developments and technologies mapped out. ‘We’re going to do things differently. Better than the others. But how do you really surprise your prospect or customer? Without getting lost in the technical (im)possibilities? How do you go from concept to proof, so that they become visible to the customer? The answer can be simple: listen to your customer, start from your existing process and improve in small steps.
MOVING ALONG TO KEEP UP
CIO transforms into internal business partner
We can no longer ignore the digital transformation, nor the changing role of IT in that area.
IT must be the driving force behind the digital transformation. Not a barrier. The CIO’s role is less and less on the technical side. He too must transform. Into a full-fledged internal business partner. Moving along to keep up, that will be the strategy. That sounds like a large-scale operation. But small steps can already produce major results. It’s a matter of making smart choices and working with the right specialists. You can prevent smaller digital players from entering your market.